Global Dialogue on Local Knowledge: Exploration of Multimodal Translation Teaching Practice for Yantai Intangible Cultural Heritage (ICH) Empowered by AIGC

Abstract

The international exchange and communication of Intangible Cultural Heritage (ICH) culture in Yantai, Shandong, China is of great significance for spreading Chinese culture and enhancing cultural confidence. Through the combination of local knowledge of Yantai ICH, multimodal translation and AIGC empowered teaching, we constructed a six-step model diagram of AIGC-empowered multimodal translation practice and analyzed the application of the model in multimodal translation teaching practice. The research shows that although there are great challenges in translation teaching in the era of AIGC, this model can improve the translation teaching and cultivate students’ technical literacy; Current training of translation talents require more abilities, such as translation and proofreading, prompt editing, technical application, and AI collaboration team capabilities. This will be an attempt to integrate ICH into multimodal translation teaching, providing reference for multimodal translation teaching practice.