Donald R. Lichtenstein
University of Leeds(GB)
Publications by Year
Research Areas
Consumer Behavior in Brand Consumption and Identification, Consumer Market Behavior and Pricing, Customer Service Quality and Loyalty, Decision-Making and Behavioral Economics, Consumer Retail Behavior Studies
Most-Cited Works
- → The Effect of Corporate Social Responsibility on Customer Donations to Corporate-Supported Nonprofits(2004)1,559 cited
- → Price Perceptions and Consumer Shopping Behavior: A Field Study(1993)1,319 cited
- → Distinguishing Coupon Proneness from Value Consciousness: An Acquisition-Transaction Utility Theory Perspective(1990)992 cited
- → Correlates of Price Acceptability(1988)577 cited
- → A Cross-National Assessment of the Reliability and Validity of the CETSCALE(1991)572 cited
- → Contextual Influences on Perceptions of Merchant-Supplied Reference Prices(1989)360 cited
- → Trait Aspects of Vanity: Measurement and Relevance to Consumer Behavior(1995)337 cited
- → A Range Theory Account of Price Perception(1999)334 cited