Gad Saad
Concordia University(CA)
Publications by Year
Research Areas
Evolutionary Psychology and Human Behavior, Consumer Behavior in Brand Consumption and Identification, Evolutionary Game Theory and Cooperation, Cultural Differences and Values, Decision-Making and Behavioral Economics
Most-Cited Works
- → The Evolutionary Bases of Consumption(2007)288 cited
- → Gender differences in information search strategies for a Christmas gift(2000)208 cited
- → Applications of evolutionary psychology in marketing(2000)205 cited
- → Calories, beauty, and ovulation: The effects of the menstrual cycle on food and appearance‐related consumption(2012)155 cited
- → The effect of conspicuous consumption on men’s testosterone levels(2009)152 cited
- → Testosterone and domain-specific risk: Digit ratios (2D:4D and rel2) as predictors of recreational, financial, and social risk-taking behaviors(2010)143 cited
- → Exploring the h-index at the author and journal levels using bibliometric data of productive consumer scholars and business-related journals respectively(2006)141 cited
- → Individualism–collectivism and the quantity versus quality dimensions of individual and group creative performance(2014)119 cited
- → An evolutionary psychology perspective on gift giving among young adults(2003)108 cited
- → Evolutionary neuromarketing: darwinizing the neuroimaging paradigm for consumer behavior(2008)88 cited