Xianghua Lu
Shenyang University of Technology(CN)Fudan University(CN)
Publications by Year
Research Areas
Digital Marketing and Social Media, Consumer Market Behavior and Pricing, Technology Adoption and User Behaviour, Digital Platforms and Economics, Consumer Retail Behavior Studies
Most-Cited Works
- → The Role of IS Capabilities in the Development of Multi-Sided Platforms: The Digital Ecosystem Strategy of Alibaba.com(2015)310 cited
- → Promotional Marketing or Word-of-Mouth? Evidence from Online Restaurant Reviews(2013)299 cited
- → The Economic Value of Online Reviews(2015)177 cited
- → Critical success factors of inter-organizational information systems—A case study of Cisco and Xiao Tong in China(2005)163 cited
- → An empirical study of the cross-channel effects between web and mobile shopping channels(2015)151 cited
- → Fisetin Inhibits the Activities of Cyclin-Dependent Kinases Leading to Cell Cycle Arrest in HT-29 Human Colon Cancer Cells(2005)115 cited
- → When and How to Leverage E-commerce Cart Targeting: The Relative and Moderated Effects of Scarcity and Price Incentives with a Two-Stage Field Experiment and Causal Forest Optimization