Luk Warlop
BI Norwegian Business School(NO)
Publications by Year
Research Areas
Consumer Behavior in Brand Consumption and Identification, Behavioral Health and Interventions, Social and Intergroup Psychology, Decision-Making and Behavioral Economics, Digital Marketing and Social Media
Most-Cited Works
- → Consumer Perceptions of Price (Un)Fairness(2003)1,030 cited
- → Visual attention during brand choice: The impact of time pressure and task motivation(1999)583 cited
- → Identity-based consumer behavior(2012)574 cited
- → Breaking Through the Clutter: Benefits of Advertisement Originality and Familiarity for Brand Attention and Memory(2002)441 cited
- → Positive cueing: Promoting sustainable consumer behavior by cueing common environmental behaviors as environmental(2008)347 cited
- → Bikinis Instigate Generalized Impatience in Intertemporal Choice(2008)265 cited
- → Are Social Value Orientations Expressed Automatically? Decision Making in the Dictator Game