John Saunders
Center for Practical Bioethics(US)Cicely Saunders International(GB)Royal College of Physicians(GB)
Publications by Year
Research Areas
Clinical Nutrition and Gastroenterology, Atrial Fibrillation Management and Outcomes, Consumer Behavior in Brand Consumption and Identification, Venous Thromboembolism Diagnosis and Management, Palliative Care and End-of-Life Issues
Most-Cited Works
- → UK Consumers’ Attitudes towards Imports: The Measurement of National Stereotype Image(1978)364 cited
- Marketing:podręcznik europejski(2002)
- → Global corporate visual identity systems: using an extended marketing mix(2000)183 cited
- → International Corporate Visual Identity: Standardization or Localization?(1999)139 cited
- Competitive positioning : the key to market success(1993)
- → Global corporate visual identity systems(1998)119 cited
- → Cluster Analysis for Market Segmentation(1980)94 cited
- → Mental change as an early feature of multiple sclerosis