Karen L. Mallia
University of South Carolina(US)
Publications by Year
Research Areas
Cultural Industries and Urban Development, Gender Diversity and Inequality, Creativity in Education and Neuroscience, Media, Gender, and Advertising, Management and Organizational Studies
Most-Cited Works
- → Will Changing Media Change the World? An Exploratory Investigation of the Impact of Digital Advertising on Opportunities for Creative Women(2011)60 cited
- → Rare Birds: Why So Few Women Become Ad Agency Creative Directors(2009)56 cited
- → Soft Skills: The Difference between Leading and Leaving the Advertising Industry?(2013)44 cited
- → How being female impacts learning and career growth in advertising creative departments(2015)37 cited
- → From the Sacred to the Profane: A Critical Analysis of the Changing Nature of Religious Imagery in Advertising(2009)36 cited
- → The Fire Starter and the Brand Steward(2013)34 cited
- → Female Representation among Advertising's Creative Elite: A Content Analysis of the Communication Arts Advertising Annual(2018)15 cited
- → Creatives in the Office: Personality and the Environmental Effects of Workspace(2020)11 cited
- Leadership in the Creative Industries: Principles and Practice(2019)
- → Addressing the Elephant in the Room. (Or, I Dare you to Ignore this any Longer)(2016)5 cited