Derek D. Rucker
Northwestern University(PH)University of Northwestern(US)
Publications by Year
Research Areas
Social and Intergroup Psychology, Cultural Differences and Values, Consumer Behavior in Brand Consumption and Identification, Behavioral Health and Interventions, Psychology of Moral and Emotional Judgment
Most-Cited Works
- → Addressing Moderated Mediation Hypotheses: Theory, Methods, and Prescriptions(2007)9,595 cited
- → On the practice of dichotomization of quantitative variables.(2002)3,259 cited
- → Mediation Analysis in Social Psychology: Current Practices and New Recommendations(2011)2,358 cited
- → Desire to Acquire: Powerlessness and Compensatory Consumption(2008)869 cited
- → Use of the Extreme Groups Approach: A Critical Reexamination and New Recommendations.(2005)704 cited
- → The Compensatory Consumer Behavior Model: How self‐discrepancies drive consumer behavior(2016)488 cited
- → Social class, power, and selfishness: When and why upper and lower class individuals behave unethically.