Silvia Sanz Blas
Universitat de València(ES)Instituto de Tecnología Química(ES)
Publications by Year
Research Areas
Digital Marketing and Social Media, Technology Adoption and User Behaviour, Diverse Aspects of Tourism Research, Consumer Retail Behavior Studies, Customer Service Quality and Loyalty
Most-Cited Works
- → The functional-psychological continuum in the cognitive image of a destination: A confirmatory analysis(2008)413 cited
- → The role of consumer innovativeness and perceived risk in online banking usage(2009)361 cited
- → Exploring individual personality factors as drivers of M‐shopping acceptance(2009)252 cited
- → The Influence of Place Attachment, Ad-Evoked Positive Affect, and Motivation on Intention to Visit: Imagination Proclivity as a Moderator(2019)204 cited
- → Influence of online shopping information dependency and innovativeness on internet shopping adoption(2008)199 cited
- The Impact of Internet User Shopping Patterns and Demographics on Consumer Mobile Buying Behaviour(2005)
- → Internet banking loyalty: evaluating the role of trust, satisfaction, perceived risk and frequency of use(2010)151 cited