David R. Roskos‐Ewoldsen
Publications by Year
Research Areas
Social and Intergroup Psychology, Media Influence and Health, Behavioral Health and Interventions, Social Media and Politics, Consumer Behavior in Brand Consumption and Identification
Most-Cited Works
- Mass Media Effects Research : Advances Through Meta-Analysis(2006)
- → The Effectiveness of "in-Game" Advertising: Comparing College Students' Explicit and Implicit Memory for Brand Names(2006)262 cited
- → On the orienting value of attitudes: Attitude accessibility as a determinant of an object's attraction of visual attention.(1992)250 cited
- → Stealing thunder: Analysis of the effects of proactive disclosure of crisis information(2005)237 cited
- → The Effectiveness of Brand Placements in the Movies: Levels of Placements, Explicit and Implicit Memory, and Brand-Choice Behavior(2007)235 cited
- → Media Priming: A Synthesis(2002)175 cited
- → Fear appeal messages affect accessibility of attitudes toward the threat and adaptive behaviors(2004)133 cited
- Acting as We Feel: When and How Attitudes Guide Behavior.(2005)
- Communication and social cognition: Theories and methods(2007)
- → Subjective Knowledge and Fear Appeal Effectiveness: Implications for Message Design(2008)110 cited